Relationship with Virtue

You deserve great hair.

Focus on Products

 

Cleanse

Cleansing the scalp is important to healthy scalp and hair, removing build up and or dirt from unwanted surfaces. When cleansing with shampoo you should use a nickel size amount focusing on the scalp itself ridding of any impurities. If excessively dirty repeat step until hair feels squeaky and rid of oil. No bubbles? Add more water not product.

Condition

Conditioning is to seal and heal the ends of the hair, when applying conditioner you should apply a nickel size amount in downward motion on the mid of the hair and focusing on the ends. Making sure to rinse thoroughly. If using a heavier conditioner leave 5 mins than rinse.

Prep

Prepping for a proper style you will need to use products altered for your specific needs. Using volume and lift products only on scalp, moisturizing and conditioning only on ends. Brush through gently ends to scalp. Most of these products will include heat protectant as well as uv protectant.

Style

After combing through hair leaving no knots or tangles begin blowdrying scalp area to push added moisture to ends of hair. Using a round brush begin scooping hair in downward motion to elevate frizz, pulling upward or opposite of natural hair at root to add in volume. Once completely dry style lightly mist with a texture spray or oil , then begin styling as desired. After completed spritz with hair spray lightly to set style.

Why Virtue?

The first of its kind, Alpha Keratin 60ku is a pure, whole, human protein. OUR BRAND IS FREE OF SULFATES, PARABENS, PHTHALATES, SYNTHETIC COLORS AND DYES. GLUTEN FREE. CRUELTY FREE.

The best hair products in the world.